26746. Vitamin products. (F.D.O. No. 43554. S. Nos. 65-136/9/P.) QUANTITY : 5 ctns., each containing 3 120 tablet btls. of Eden Food Supplement, 58 tins of Eden High Protein Wafers, 40 tins of Eden Treat, and 14 16-oz. cartoned btls. of Eden Chlorophyll Solution, at Salt Lake City, Utah. SHIPPED: Between 5-8-59 and 7-6-59, from Sun Valley, Calif., by Garden of Eden Co. LABEL IN PART: (Ctn. and btl.) "Eden Food Supplement A high potency Or- ganic or Natural source dietary food supplement * * * The Garden of Eden Company * * * Sun Valley, California 10249"; (tin) "Contents 180 Wafers * * * Eden High Protein Energy Wafers"; (tin) "Eden Treat . . . From the Garden of Nature's Laboratory * * * Contents: 16 ounces"; and (btl.) "16 Oz. * * * Eden 100% Pure Chlorophyll Solution Each tablespoonful (15 cc) contains 100 milligrams pure chlorophyllins." ACCOMPANYING LABELING : Phonograph records, side 1, "Nutritional Forum" and side 2, "Opportunity Knocks"; booklets entitled "Nutritional Forum Text Questions and Answers," "Opportunity Knocks," and "Your Guidebook to Bet- ter Living"; reprints from "Modern Nutrition June 1958," and from "Reader's Digest" entitled "The Vitamins, the Food and Dr. Spies"; leaflets entitled "Why Feel Old?," "A Report on the Health of the Nation," "Let Me Put You Into Your Own Fast-growing business," "Hidden Hunger," "Eden Food Sup- plement," "High Protein Energy Wafers!," "Eden Chlorophyll Solution," and "Eden Treat"; and starter kits containing promotional statements. LIBELED : 9-28-59, Dist. Utah. CHARGE: 403(a)—when shipped and while held for sale, the labeling which accompanied the articles contained false and misleading representations that the Food Supplement was advantageously derived completely from organic or natural sources; was superior in vitamins and mineral content to the various foods to which it was compared and contained the nutrients of such foods; would prevent and eliminate "hidden hunger"; would build rich, red blood, strong internal organs, steady nerves and good bones, teeth, hair and nails, and promote secretion of hormones; was a miracle of modern science; would pro- duce happy and healthy living; was a perfect balance of nutritional factors; would provide pep and vigor; and would bolster health, energy, and resist- ance ; contained secret ingredients; would add years to one's life without feel- ing old; provide all of the essential blood strengthening and tissue nourishing food factors; contained more potent vitamin A than fish liver oil; and would be effective because Americans generally are poorly nourished; that the Pro- tein Energy Wafers would provide high protein; furnish high, quick energy; continuous vigor; satisfy the desire for high caloric foods; burn up excess fat and sustain vitality; renew strength and energy; rebuild wornout and dam- aged tissues; convert poor dietary proteins into high quality proteins; and that it was comparable to milk, eggs, and meat but exceeded them in quality, and was richer in all B-vitamins, except inositol, than wheat flour; that the Eden Treat would assure vigorous health and proper growth; and that the Chlorophyll Solution would produce sound health, and result in the best re- production and growth. The libel alleged also that the articles were misbranded under the pro- visions of the law applicable to drugs as reported in notices of judgment on drugs and devices, No. 6021. DISPOSITION : 2-5-60. Default—5 btls. of the Food Supplement, 5 tins of High Protein Wafers, 5 tins of Eden Treat, and 3 btls. of Chlorophyll were delivered to the Food and Drug Administration. The remainder of the articles were destroyed.