27295. Kelp-Ette tablets.   (F.D.C. No. 43959.   S. No. 79-796 P.)
QUANTITY : 24 500-tablet btls., 24 1,000-tablet btls., and 24 2,000-tablet btls. 
at Hobart, Ind., in possession of Nelson's Natural Foods.
SHIPPED: Powdered kelp was shipped on 11-19-57, from Outer Harbor, San 
Pedro, Calif.
LABEL IN PART: (Btl.) "5-Grain Tablets * * * Nelson's Kelp-Ettes * * * A 
Pure Vegetable Sea Food Containing an abundance of Safe Natural Iodine 
Plus Other Minerals, Trace Elements, Organic Compounds and Vitamins 
Pressed from Pure Ocean Kelp. * * * Packed and Distributed by Nelson's 
Natural Foods * * * Battle Creek, Michigan * * * Nelson's Kelp-Ettes also 
contain Traces of the following Vitamins: Choline-Niacin-Carotene-Riboflavin 
Plus the following Organic Compounds: Alginic Acid-Chlorophyll-Lecithin- 
Manitol * * * 18 tablets * * * contain in milligrams * * * iron 5.8 * * * 
also undeterminable small amounts of Trace Elements of: Aluminum, Barium, 
Boron, Chromium, Lithium, Nickel, Silicon, Silver, Strontium, Titanium, 
Vanadium and Zinc."
ACCOMPANYING LABELING: Leaflets entitled "More Buoyant Health" and loose 
bottle labels for all size bottles.
RESULTS OF INVESTIGATION : The Kelp-Ette tablets were manufactured by the 
dealer from powdered kelp which had been shipped as described above. Ex- 
amination showed that the tablets contained approximately 50 percent of the 
declared amount of iron.
LIBELED :    12-14-59, N. Dist. Ind.
CHARGE: 402(b)(1)—while held for sale, a valuable constituent, iron, had 
been omitted from the article; 403(a)—the statement in the labeling of the 
article that each 18 tablets contained 5.8 milligrams of iron was false and 
misleading; 403(a)—the labeling also contained false and misleading repre- 
sentations that the article, as compared to generally available foods, was 
superior in its content of minerals, trace elements, organic compounds, and 
vitamins; that the food supplies generally available were nutritionally de- 
ficient and inferior and that they lack suflficient quantities of the minerals, 
including trace minerals, contained in the article; that the trace elements in 
the article were needed in human nutrition to build and maintain the body; 
that the article was superior, as compared to foods generally available, in 
view of its content of choline, potassium, sodium, sulfur, magnesium, 
manganese, copper, trace elements, chlorine, carotene, riboflavin, niacin, alginie 
acid, chlorophyll, lecithin, and mannitol; 403(a)—the statement in the label- 
ing, "Your body, you know, is formed of mineral elements," was false and
, misleading since it was contrary to fact; and 403(j)—the article purported 
to be and was represented as a food for special dietary uses by reason of its 
vitamin and mineral content and its label failed to bear, as prescribed by regu-
. lations, a statement of the minimum daily requirement for niacin, vitamin A 
and riboflavin supplied by such food when consumed in a specified quantity 
during a period of one day; and the label also failed to bear the statement 
"The   need   for  choline,   sulfur,   manganese,   aluminum,   barium,   boron,
• chromium, lithium, nickel, silicon, silver, strontium, titanium, vanadium, and
„ Inc in human nutrition has not been established," and a statement of the
quantity of such elements in a specified quantity of such food customarily 
or usually consumed during a period of one day.
The libel alleged also that the article was misbranded under the provisions 
of the law relating to drugs as reported in notices of judgment on drugs and 
devices, No. 6394.
DISPOSITION :   8-10-60.   Default—destruction.